You've posted consistently. You chose a nice photo. You even remembered the hashtags. Then... crickets. If you've ever wondered why your social media posts seem to disappear into the internet abyss, you're not alone. It's one of the most common frustrations I hear from small business owners. The good news? It's probably not because social media "just isn't working anymore." And despite what you may have heard, it's not always the algorithm's fault. Let's look at a few reasons